Susan is the Director of Product for Fresh Tracks Canada, leading all aspects of product including procurement, supplier relationships, product development and management, pricing, and revenue management. Having worked for Destination Canada for 6 years, she loves collaborating with suppliers to achieve win-win-win goals: wins for suppliers, wins for Fresh Tracks and most importantly, wins for Canada’s tourism industry.

Originally from Toronto, Susan has lived in Vancouver since 2009 and has also lived in Ottawa, Montreal, and Waterloo. While tourism was not her intended profession, Susan landed in this industry after stepping onto an airplane for the first time when she was 26 years old. Shortly after this flight, she got a job with Canadian Airlines and spent most weekends and vacations flying anywhere Canadian metal went. She’s also held various roles in Marketing, Sales and Corporate Strategy for Air Canada, Carlson Marketing, Destination Canada and most recently, Fresh Tracks Canada. Looking forward, Susan is working to incorporate climate change goals in both her professional and personal life.